About Amanda Deer Jewelry. An Austin, Texas based jewelry line that specializes in dainty, everyday jewelry. Made by women, for women.



Amanda Deer Jewelry is a woman-owned and woman-run small business based in the heart of Austin, Texas. We believe jewelry should be fun and affordable. That's why Amanda created the line over a decade ago - to bring fashionable jewelry directly to you without crazy markups. 

Amanda feels incredibly fortunate to have a team of creative ladies that helps bring her jewelry dreams come true. Meet them below!

About Amanda 

When she’s not designing new items, running her business, and being the face of her brand, Amanda’s spending time with her husband David and son Sam.

She also serves as a Director for the Women's Jewelry Association, helping new chapters across the country launch and grow. WJA helps women in the jewelry and watch industries advance and develop professionally through networking, education and leadership development. 

Amanda is also a patient advocate for the Glaucoma Research Foundation where she helps raise awareness about the disease and shares her personal story in hopes to help others. It's a cause that's close to her heart as she was diagnosed with Glaucoma when she was born and her father lost his sight from the disease at a young age.

She’s a busy lady but loves spending her free time outdoors on a fun hike or a playdate in the park with her family.

Sun Sign: Libra

Favorite Podcasts: Stuff You Should Know, How I Built This

Favorite Piece: Moon and Star Necklace


Meet the Team

Erin - Operations Manager

Before joining the Amanda Deer Team, Erin had an atypical path to becoming a studio manager. As a musician, she’s toured across the U.S. and Canada. She cherishes getting to see the country and living in a van for weeks at a time. After that adventure, she thought it was time to “settle down’ and get a “Big Girl” job.

She taught fifth grade for a few years before deciding to completely change paths with no plan. That’s when she got a part-time job at Amanda Deer Jewelry for the 2019 Holiday season. Since then she has brought her passion for organization and efficiency into the role of Studio Manager, where she is able to positively impact the flow of fulfilling and shipping little packages of joy to Amanda Deer Customers.

She loves being part of this 100% women-led team and getting to wear and promote jewelry as part of her job! Outside of the studio, she enjoys self-care, exercise, and helping small businesses! 

Sign: Sun in Scorpio. Moon in Virgo. Aquarius Ascending. 

Favorite Book Series: The Raven Cycle by Maggie Stiefvater

Favorite Piece: Portrait Hoops

You can find her at: sunflowerin.com


Alicia - Jeweler

Alicia loves jewelry and has been making it on and off for years. After many years working in marketing communications, she decided to follow her passion and focus on jewelry. Alicia loves working with the amazing team at Amanda Deer and learning new jewelry techniques.

When she is not at Amanda Deer, she is hanging out with her husband, sons and dog.

Sign: Aquarius

Favorite Food: Tacos

Favorite Piece: The Dani Necklace

You can find her at



Peyton - Associate Jeweler

Peyton first found her love for working with jewelry in Ms. Mandel’s Jewelry Art Classes throughout her years at Austin High School. 

After graduating from Texas A&M University with a Bachelor of Science degree, she worked for a stint in the healthcare field and dabbled in finance, before coming back to her heart and following her passion by joining the Amanda Deer team in 2022.

When she’s not at the studio, you can find her working on her latest painting or getting her favorite ice cream at Amy’s. She also loves checking out the latest exhibits at Blanton with her fiancé, Zach, or going on walks in the Greenbelt with their dog, Willie "Bubba" Nelson.

Sign: Scorpio

Favorite Book: The Shining

Favorite Movie: Steel Magnolias or Jaws